C A R D I N A L™
Powered by KAIROS™ · Ainsworth Group
Partnership Summary
Partner Driven
Q2 2026 · Confidential
The Partnership
Ainsworth Group
Builds Cardinal — all five operators, billing, metering, data infrastructure, and reporting
Funds the $50,000 build and month-one data infrastructure upfront
Operates the platform — usage controls, guardrails, and member accounts
Controls billing, payments, customer records, and usage data
Gets reimbursed first from net receipts before any split begins
Partner Driven
Distributes Cardinal to the Partner Driven member network
Markets and activates the founding cohort before July 1 launch
Provides buy-box criteria, market targets, and member access
Receives 50% of net platform revenue after build reimbursement
Zero infrastructure risk — no build cost, no operating overhead, no data exposure
Three Tiers · One Upgrade Path
Cardinal
See the pipeline
$297/mo
founding lock · permanent
New members: $497/mo
Scout1,000 records
Recon100 enrichments
Analyst30 briefs
Envoynot included
ModeIntelligence only
Cardinal Pro
Work the pipeline
$597/mo
founding lock · permanent
New members: $997/mo
Scout2,500 records
Recon250 enrichments
Analyst60 briefs
Envoy200 min · 300 SMS
ModeApproval gated
Cardinal Autonomous
Run the pipeline
$997/mo
founding lock · permanent
New members: $1,497/mo
Scout5,000 records
Recon500 enrichments
Analyst100 briefs
Envoy400 min · 500 SMS
ModeAutonomous
Ainsworth Commitment
$50,000
Build Funded Upfront
Ainsworth capital at risk before first subscriber
$3,000
Data Floor Fronted
Month 1 infrastructure covered by Ainsworth
~5
Members to Break Even
Data floor covered from just 5 founding members
Ainsworth fronts $53,000 before Partner Driven activates a single member. Partner Driven carries zero infrastructure risk. The build reimburses from net receipts — not from Partner Driven's pocket.
How the Money Flows
①
Subscriptions collected from Partner Driven members
②
Operating costs deducted — data, voice, AI, infrastructure. Ainsworth manages this entirely.
③
100% of net receipts reimburse Ainsworth's $50,000 build — approximately 2.0 months at 1% penetration
④
After Ainsworth is made whole — 50% to Partner Driven · 50% to Ainsworth · every month · forever
The Opportunity · 5,000 Members
1% Penetration
50 members
$147,771
Partner Driven / year · founding
Gross MRR$32,250
Build Payback2.0 months
PD / Month$12,314
Full Price / Year$259,371
3% Penetration
150 members
$468,675
Partner Driven / year · founding
Gross MRR$94,550
Build Payback0.6 months
PD / Month$39,056
Full Price / Year$798,675
5% Penetration
250 members
$794,898
Partner Driven / year · founding
Gross MRR$157,950
Build Payback0.4 months
PD / Month$66,241
Full Price / Year$1,345,698
Blended equal distribution across all three tiers at founding rates. Conservative. No overages, no upgrade multiplier, no additional channels. When the founding window closes, every new member pays full price.
Partner Driven · Three Things
01
Distribute Cardinal to the Partner Driven member base. Market it. Activate the founding cohort. Minimum 20 members before July 1 launch.
02
Provide buy-box criteria, target markets, and a named decision owner before June 1 build start.
03
Keep final investment decisions, regulated approvals, and relationship-sensitive calls in-house. Cardinal surfaces. You decide.
Key Terms
Build Cost $50,000 · Ainsworth-funded
Revenue Split 50/50 net after costs
Build Start June 1, 2026
Launch Date July 1, 2026
Founding Lock Permanent · cancel = full price
Minimum Term 6 months from launch
Data / IP Member inputs = member property
Weekly Sync Fridays · 30 min · June build
Cardinal™ · Powered by Kairos™ · Ainsworth Group
This summary is a business term sheet only. Not legal advice.
C A R D I N A L™
Powered by KAIROS™ · Ainsworth Group
Partner Driven · Channel Scope · Q2 2026
The acquisition function.
Running itself.
Cardinal Cardinal Pro Cardinal Autonomous
Founding Lock $297 / mo · permanent $597 / mo · permanent $997 / mo · permanent
Full Price $497 / mo $997 / mo $1,497 / mo
Operators Scout · Recon · Analyst All five All five
Execution Intelligence only Approval gated Autonomous
Variable COGS ~$26 / user ~$82 / user ~$161 / user
Build & Split $50,000 build · Ainsworth reimbursed first from net receipts · 50/50 after COGS · Ainsworth fronts BatchData floor during subscriber ramp
Ainsworth Skin in the Game
We don't win until you win.
Ainsworth fronts the infrastructure. You bring the audience.
$50,000
Build Investment
Ainsworth funds 100% of build. Not reimbursed until live revenue begins.
$3,000
Data Floor Fronted
Ainsworth covers the BatchData floor in month 1 before first subscriber activates.
~5
Subscribers to Break Even
BatchData floor is fully covered by subscription revenue at just 5 founding members.
Here's exactly what Ainsworth puts at risk: $50,000 in build labor plus one month of BatchData floor ($3,000) while the platform goes live. That's $53,000 of Ainsworth capital deployed before Partner Driven writes a single check. In return, Ainsworth asks only that Partner Driven distribute to its member base — the audience already exists, the infrastructure is already built, and the economics begin the moment founding members activate.

The chart below shows the crossover point. The BatchData floor is covered by subscription revenue from the very first cohort. From month two onward, every dollar of net receipts first reimburses the $50,000 build, then splits 50/50. Partner Driven carries zero infrastructure risk.
■ Ainsworth fronted costs  ·  ■ Subscription revenue  ·  ■ Net receipts to build reimbursement  ·  Crossover at ~5 founding members. BatchData floor becomes negligible at 50+ subscribers.
Tiers
Cardinal
See the pipeline
$297/mo
founding lock · permanent
New members after window: $497/mo
Scout1,000 records
Recon100 enrichments
Analyst30 briefs
Envoynot included
Range25 reviews
ModeIntelligence only
Cardinal Pro
Work the pipeline
$597/mo
founding lock · permanent
New members after window: $997/mo
Scout2,500 records
Recon250 enrichments
Analyst60 briefs
Envoy200 min · 300 SMS
Range50 reviews
ModeApproval gated
Cardinal Autonomous
Run the pipeline
$997/mo
founding lock · permanent
New members after window: $1,497/mo
Scout5,000 records
Recon500 enrichments
Analyst100 briefs
Envoy400 min · 500 SMS
Range100 reviews
ModeAutonomous
The Upgrade Path
Cardinal · $297
You hit 28 of 30 Analyst briefs in month one. Scout surfaced deals you didn't have time to enrich. You want Envoy to start calling.

→ UPGRADE TO PRO
→
Cardinal Pro · $597
Envoy is booking calls. You're approving the same outbound batch three weeks straight without changing a rule. You're the bottleneck.

→ UPGRADE TO AUTONOMOUS
→
Cardinal Autonomous · $997
Pipeline runs while you sleep. Scout finds, Recon enriches, Analyst underwrites, Envoy calls, Range improves. You review exceptions and close deals.
Operators in Scope
Operator Function CardinalProAutonomous
Scout
Find		 Sources acquisition opportunities by geography, distress signals, and buy-box criteria via BatchData. 1,000 records2,500 records5,000 records
Recon
Evaluate		 Enriches ownership, property, and signal context. Skip trace and contact data via BatchData. 100 enrichments250 enrichments500 enrichments
Analyst
Evaluate		 Underwriting context, risk flags, and opportunity summaries. Feeds Envoy briefing. 30 briefs60 briefs100 briefs
Envoy
Execute		 Voice and SMS outreach, qualification, routing, follow-up. Pro: approval before each batch. Autonomous: executes on rules. —200 min · 300 SMS400 min · 500 SMS
Range
Execute		 Call grading, seller profile intelligence, training feedback, negotiation prep. Gets smarter every month. 25 reviews50 reviews100 reviews
What Your Subscription Covers
Everything included
✓ All operator usage within your tier caps
✓ Property data and skip trace via BatchData
✓ AI analysis, underwriting, and call intelligence
✓ Voice and SMS outreach via Envoy (Pro + Autonomous)
✓ Infrastructure, hosting, logging, and metering
✓ Usage dashboard and operator controls
✓ Founding rate locked permanently at enrollment
Not included
✕ Usage above monthly caps (overage rates apply)
✕ Custom integrations not in launch scope
✕ Future operators added post-launch
✕ Legal, tax, brokerage, or investment advice
✕ Guaranteed deal volume or investment returns
Capacity & Overage Pricing
When you hit your monthly cap, operators stop — no silent overages. To keep running, purchase capacity blocks upfront (better rate) or pay per-unit overages. Either way, you stay in control.
Capacity Blocks · Pre-Purchase
Block
Price
Rate
100 voice min
$60
$0.60/min
500 voice min
$250
$0.50/min
50 enrichments
$10
$0.20/enrichment
10 Analyst briefs
$15
$1.50/brief
Per-Unit Overages · Pay As You Go
Item
Rate
Voice minute
$0.75 / min
SMS message
$0.05 / msg
Property record
$0.05 / record
Enrichment
$0.15 / enrichment
Analyst brief
$2.00 / brief
Range review
$1.00 / review
Capacity blocks are pre-purchased and non-refundable. Per-unit overages are billed monthly. All overage revenue flows through the same net receipts waterfall — COGS deducted first, then reimbursement, then 50/50 split.
The Opportunity · 1% · 3% · 5%
Partner Driven has 5,000+ members. You don't need most of them. The model below shows what happens at 1%, 3%, and 5% penetration — blended equally across all three tiers at founding rates. These are conservative. They assume equal distribution, founding prices, and no overages. Reality upgrades faster than models predict.
1% Penetration
50 members · ~17 per tier
$147,771
Partner Driven / year
Gross MRR$32,250
Net MRR$16,956
Build Payback2.0 months
PD / Month$12,314
Full Price PD/yr$259,371
3% Penetration
150 members · ~50 per tier
$468,675
Partner Driven / year
Gross MRR$94,550
Net MRR$72,112
Build Payback0.6 months
PD / Month$39,056
Full Price PD/yr$798,675
5% Penetration
250 members · ~83 per tier
$794,898
Partner Driven / year
Gross MRR$157,950
Net MRR$125,647
Build Payback0.4 months
PD / Month$66,241
Full Price PD/yr$1,345,698
The upgrade multiplier
These numbers assume equal distribution across all three tiers. In practice, investors upgrade. The moment a Cardinal member wants Envoy to start calling sellers, they move to Pro at $597. The moment a Pro member approves the same outbound batch three weeks in a row, they move to Autonomous at $997. Every upgrade is pure revenue lift — zero new subscribers required.

If just 50% of your Cardinal base upgrades to Pro or Autonomous, the 3% scenario exceeds $560,000 annually for Partner Driven. At 5% with the same upgrade mix it exceeds $920,000.

And when the founding window closes, every new member pays full price. At 5% penetration on full price: $1,345,698 annually for Partner Driven. From one channel. One decision.
Channel Model · Cardinal Autonomous
Cardinal
Cardinal Pro
Autonomous
Audience Size 5,000
Adoption Rate 1.0%
Pricing Mode $997 · Founding
Founding
Full Price
Build Cost $50,000
Subscribers
50
1.0% of audience
Gross MRR
—
Before COGS
Net Margin
—
After operating costs
Net MRR
—
Reimbursement pool
Payback
—
Before 50/50 split
Partner Driven / Month
—
Post-payback share
Equal distribution across all three tiers at founding rates. Audience slider applies.
Usage Guardrails
Every operator has monthly caps per tier. Hard stop at 100% — no silent overages.
Visible usage meter per operator. Members see exactly where they are before hitting the ceiling.
Cardinal Pro: human approval required before each Envoy outbound batch.
Cardinal Autonomous: executes within pre-approved rules. Human reviews exceptions only.
Ainsworth controls billing, payments, customer records, usage records, and operator outputs.
Minimum activation threshold: 20 founding members before production workflows enable.
Commercial Structure
Build$50,000 · 200 deployment hours × $250/hr · Ainsworth-funded
Recovery100% of net receipts reimburse $50,000 build before any distribution
Split50/50 net after COGS, BatchData floor, payment processing, refunds, chargebacks, and taxes
BatchData Floor$3,000/month fronted by Ainsworth in month 1 · recovered from net receipts · allocated across active subscribers thereafter
Founding LockPermanent at enrollment · Cardinal $297→$497 · Pro $597→$997 · Autonomous $997→$1,497 · Cancel and return = full price · Partner Driven controls window close
Minimum Term6 months from operator live date
Activation GateProduction workflows require minimum 20 founding members confirmed before BatchData live queries begin
Data / IPMember deal inputs remain member property. Ainsworth retains all operator logic, model tuning, prompt architecture, workflow design, and derived signals. Partner Driven receives a license — not ownership.
Partner Driven Obligations
Distribute, market, and sell Cardinal to the Partner Driven member base.
Name a decision owner and implementation contact before build begins.
Provide buy-box criteria, member access, and representative deal examples at kickoff.
Activate minimum 20 founding members before production launch.
Keep final business judgment and regulated decisions in-house.
Approve all scope changes in writing before they become assumed work.
Not Workflow AI. Workforce AI.

Ainsworth fronts $53,000 — $50K build plus one month of data infrastructure — before Partner Driven activates a single member. The data floor is covered by subscription revenue from just 5 founding members. The $50,000 build reimburses in 2.0 months at 1% blended penetration. From that point every dollar of net revenue splits 50/50 — forever, for every subscriber, at every tier. At 3% penetration Partner Driven's annual share exceeds $468,675. At 5% it exceeds $794,898. When the founding window closes and new members pay full price, 5% penetration generates over $1,345,698 annually for Partner Driven. From one channel. One decision. Zero infrastructure risk.

C A R D I N A L™
Powered by KAIROS™ · Ainsworth Group
Partner Driven · Build Scope · Active v2
4-Week Build Plan
Scout · Recon · Analyst · Envoy · Range · $50,000 Build · July 1 Launch
Build Start
June 1
Final Testing
June 26–30
Production Launch
July 1, 2026
Build Cost
$50,000
Weekly Sync
Fridays · 30 min
Scope Summary
PartnerPartner Driven · 5,000+ member distribution base
OperatorsScout · Recon · Analyst · Envoy · Range
Tiers in BuildCardinal ($297 founding) · Cardinal Pro ($597 founding) · Cardinal Autonomous ($997 founding)
Build Basis200 deployment hours × $250/hr = $50,000 · Ainsworth-funded · reimbursed first from net receipts
Data LayerBatchData primary (property + skip trace) · ATTOM fallback/validation only
What Ainsworth BuildsCardinal-branded member experience · shared deal record · all five operators · usage meters · admin reporting · billing system · guardrails · reimbursement tracking
What Partner Driven DoesDistribute · market · sell · activate founding cohort · provide buy-box criteria and member access
Not in ScopeConcierge operator · MLS integration · unlimited usage · full-time campaign management · legal/tax/investment advice
Operators in Scope
Scout
Find
What it does: Sources opportunities from geography, distress signals, buy-box criteria via BatchData
Cardinal: 1,000 records
Pro: 2,500 records
Autonomous: 5,000 records
Recon
Evaluate
What it does: Enriches ownership, property, signal context via BatchData skip trace
Cardinal: 100 enrichments
Pro: 250 enrichments
Autonomous: 500 enrichments
Analyst
Evaluate
What it does: Underwriting context, risk flags, opportunity summaries via Claude Sonnet
Cardinal: 30 briefs
Pro: 60 briefs
Autonomous: 100 briefs
Envoy
Execute
What it does: Voice + SMS outreach, qualification, routing, follow-up via Retell + Twilio
Pro: 200 min · 300 SMS
Autonomous: 400 min · 500 SMS
Cardinal: not included
Range
Execute
What it does: Call grading, seller profile intelligence, training feedback, negotiation prep via Claude Haiku
Pro: 50 reviews
Autonomous: 100 reviews
Cardinal: not included
4-Week Build Plan
Week 1 Scope Lock & Foundation
June 1–6 · Friday sync: June 6
Ainsworth Delivers
Kickoff meeting · confirm all scope items, tiers, and operator rules
Buy-box capture · geography, asset criteria, disqualifiers, distress signals
Shared deal record schema · field definitions, required fields, routing rules
BatchData account setup · property + skip trace plans confirmed
Usage cap config per tier · metering architecture defined
Admin reporting wireframe · gross receipts, COGS, net, reimbursement balance
Billing and payment system setup · Ainsworth-controlled
Member account architecture · tier assignment, founding lock logic
Partner Driven Provides
Decision owner named · single point of contact confirmed
Target markets, asset criteria, buy-box rules, and disqualifiers
Sample deal records (5–10 representative examples)
Current call scripts and intake language
Founding cohort estimate · how many members ready to activate at launch
Approval on tier structure, founding prices, and usage caps
Exit Criteria
Buy-box locked. Shared deal record approved. Tier structure and pricing confirmed. BatchData access live. Billing architecture in place. Week 2 build cleared to start.
Week 2 Scout · Recon · Analyst
June 9–13 · Friday sync: June 13
Ainsworth Delivers
Scout operator: BatchData property search, distress signal logic, buy-box routing, ranked opportunity queue
Recon operator: skip trace enrichment, ownership context, signal validation, data gap flagging
Analyst operator: Claude Sonnet underwriting brief, risk flags, opportunity summary template
Usage meters live for Scout, Recon, Analyst · hard stops at tier caps
Representative test records processed through all three operators
Output format review with Partner Driven sample data
Partner Driven Reviews
Scout output review: are the right deals surfacing? Are disqualifiers working?
Recon review: is the enrichment data useful? Are contact fields complete?
Analyst brief review: does the format work for how members make decisions?
Mark test outputs: accepted / rejected / unclear with notes
48-hour turnaround required on all test output feedback
Exit Criteria
Scout, Recon, and Analyst outputs approved on representative test records. Usage meters confirmed. False positives reviewed and thresholds tuned. Week 3 build cleared.
Week 3 Envoy · Range · Member Experience
June 16–20 · Friday sync: June 20
Ainsworth Delivers
Envoy operator: voice call flow, intake script, qualification rules, routing, booking, hot lead alerts
Envoy SMS: outbound cadence, follow-up sequences, opt-out handling, daily caps
Cardinal Pro approval gate: batch review UI, approval flow, override controls
Cardinal Autonomous rules engine: pre-approval config, exception routing, human escalation
Range operator: call grading logic, seller profile template, training feedback format
Full member-facing experience: tier onboarding, usage dashboard, upgrade prompts
Founding lock mechanics: enrollment price lock, cancel/return logic, window close control
Partner Driven Reviews
Approve phone number, caller ID, voice, and intake script
Confirm calling windows, time zones, and compliance constraints
Approve transfer rules, hot lead routing, and human escalation paths
Review Range output format · does the grading match how your team coaches?
Test member onboarding flow · walk through tier selection and founding lock
Confirm founding cohort activation plan · how will you announce to members?
Exit Criteria
Envoy voice and SMS approved. Range grading format confirmed. Member experience tested end-to-end. Founding lock mechanics verified. All five operators ready for full QA sprint.
Week 4 QA · Testing · Launch
June 23–30 · Final sync: June 27 · Launch: July 1
Ainsworth Delivers · June 23–26
Full QA sprint: all five operators end-to-end with real-world test records
False positive / false negative review and threshold tuning
Load and usage ceiling confirmation · all caps enforced
Billing system test · subscription creation, payment capture, reimbursement tracker
Admin reporting verification · gross receipts, COGS, net, build balance
Envoy test calls · routing, booking, transfer, hot lead alerts
BatchData floor confirmed · allocation math verified at 20/50/100 user levels
Final Testing · June 26–30
Partner Driven reviews all final test outputs · sign-off required
Founding cohort minimum 20 members confirmed and ready
Launch checklist signed by both parties
Go/no-go call: June 30 · both parties confirm production ready
July 1: controlled production launch · founding members activated · BatchData live · billing active
Launch Gate
All operators QA-approved. Billing live. Minimum 20 founding members confirmed. Partner Driven sign-off received. Go/no-go call completed June 30. Launch July 1.
Weekly Alignment Meeting
Friday Build Sync
Every Friday · 30 minutes · June 6, 13, 20, 27
Cadence
Every Friday
Duration
30 minutes
Format
Video · recorded
Required
Decision owner both sides
01Previous week deliverables: accepted, rejected, or open
02Current week build status and blockers
03Partner Driven feedback on any reviewed outputs
04Next week deliverables and review requirements confirmed
05Scope changes flagged and approved or deferred
06Launch readiness update · founding cohort activation status
Scope Recommendations · Ainsworth Review
Recommendation 01
Lock buy-box before Day 1 of build
Scout cannot be configured without finalized buy-box rules. If Partner Driven hasn't defined geography, asset criteria, and disqualifiers before June 1, Week 1 becomes a discovery sprint and the timeline slips. Require written buy-box submission by May 30.
Recommendation 02
Activate BatchData before build starts
BatchData account setup takes 1–3 business days. If this isn't live by June 1, Scout and Recon development will be blocked in Week 2. Initiate account creation this week — not at kickoff.
Recommendation 03
Pre-recruit 20 founding members before launch
Production workflows require minimum 20 founding members. Partner Driven should begin soft-announcing Cardinal to their most engaged members now, targeting 20+ committed signups before July 1. This is the activation gate — don't hit launch day without it.
Recommendation 04
Envoy voice approval must happen in Week 3
Phone number, caller ID, voice tone, intake script, and calling windows require Partner Driven approval before Envoy can be QA'd. Delays here push into the testing window. Assign a named person at Partner Driven to own Envoy approval before June 16.
Recommendation 05
48-hour feedback window is non-negotiable
Each week's build depends on approved outputs from the prior week. If Partner Driven takes 5+ days to review test outputs, the timeline collapses. Decision owner must be available for 48-hour turnaround on all output reviews throughout June.
Recommendation 06
Separate Retell and Twilio setup from build
Envoy depends on Retell (voice AI) and Twilio (telephony). Both require account setup, phone number acquisition, and configuration. Start this in parallel during Week 1 — not Week 3. Waiting until Envoy build begins risks blocking the entire operator.
Recommendation 07
Define the founding window close date now
Partner Driven controls when the founding window closes. Not defining this creates ambiguity for members and dilutes urgency. Recommend announcing a specific date — 60 or 90 days from launch — during the initial member activation push.
Recommendation 08
Cardinal (intelligence-only) is the easiest sell — lead with it
At $297 founding with 1,000 Scout records, 100 enrichments, and 30 Analyst briefs, Cardinal is a no-brainer for any active investor. Partner Driven's activation messaging should lead with Cardinal. Let members upgrade to Pro and Autonomous naturally as they hit caps.
Build Risks & Controls
Buy-box not locked by June 1
High
Scout build cannot begin. Require written submission by May 30. No kickoff without it.
BatchData account delays
High
Blocks Scout and Recon in Week 2. Initiate account creation this week.
Slow Partner Driven feedback
High
48-hour turnaround required. Decision owner must be available throughout June.
Envoy approval delayed
High
Blocks QA sprint. Assign named approver. Voice/script approval must happen in Week 3.
Fewer than 20 founding members at launch
Medium
Activation gate enforced. Production workflows do not enable until minimum reached.
Scope additions during build
Medium
Written approval required before any scope addition becomes assumed work. All changes are logged.
Retell / Twilio setup delays
Medium
Start in parallel during Week 1. Do not wait for Envoy build to begin.
BatchData floor exposure in month 1
Medium
Ainsworth fronts $3,000 floor in month 1. Covered by subscription revenue from just 5 founding members. Activation gate mitigates by ensuring revenue starts at launch.
Out of Scope
✕Concierge operator (autonomous inbound) — post-launch addition when usage supports it
✕MLS integration — not in active scope unless expressly added with a signed change order
✕Unlimited usage — every operator has capped allowances and hard stops
✕Full-time campaign management or end-member support unless separately scoped
✕Legal, tax, accounting, brokerage, or investment advice
✕Guaranteed deal volume, seller acceptance, or investment returns